Conquering the search engines

Google Search Engine

Search Engine Optimization

Conquering the search engines

10 Easy Steps To Boost Your Search Engine Rankings!

In order that someone finds your website and buys your product on the Internet it is essential to make it known to the world. So the first .....

Conquering the search engines
By Clare Lawrence 18th August 2004

Search engines can take one of several forms. Firstly there are the pure search engines such as Google (the leading search engine), which send out spiders or robots to scan web pages.

Next there are the meta search engines such as dogpile, which combine search engine results from multiple search engines.

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If you have a website then you already know the importance of traffic. Traffic is to Internet marketing as location is to real estate. It's .....

Then there are the directories, typically these have some search characteristics of the pure search engines, but require websites to be manually submitted and reviewed before inclusion.

Directories often have human editors.

How do I get a good ranking in search engines' I am asked this a lot!

The key factors:-

1) Good content must come first. If your site is an authority on a subject it will do well.

2) Good selection of keywords and appropriate use of them within your copy text. Not too heavy so as to be overdone, not too light otherwise the search engines may miss-interpret the theme of your site.

3) Correct use of links, from related on their web pages. The more the better.

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4) Inclusion in directories such as ......

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